Follicle policies come to Italy
The Vancouver Sun
Thu 16 Jun 2005
Italians worried about their image are taking out insurance against going bald. The policy is open to anyone aged 15 to 70, of either sex. It was developed by an insurance firm and a chain of hair care clinics, and the premium depends on how much or how little hair the insured party has. The payout can be up to $11,925 Cdn, depending on the amount of hair lost between a client first taking out insurance and the final claim. Italy pays particular attention to baldness, with widespread advertising devoted to the problem. Despite this, many of Italy's great men rejoiced in their smooth pates. Mussolini, the most famous bald Italian of all, had a reputation for being especially virile, while the hairless Pierluigi Collina is soccer's most recognizable referee.
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